Town have announced that they have written to their fellow Championship clubs to try to arrange a reciprocal price cap of ÂŁ25 on away match tickets.
The Blues have offered to put a ceiling of ÂŁ25 on away seats at Portman Road for a rival club's fans if they agree to do the same when Town visit their stadium.
"Supporters travel 1,000s of miles every season watching their club so we listened to feedback from both our own fans and those of visiting opposition teams and decided to initiate a price cap,” the Blues’ director of retail operations, Lee Hyde, told the club site.
"We have contacted virtually every club in the Championship with the reciprocal offer and we have already received very positive feedback.""
"The contact with clubs has only just been made over the last 24 hours or so but already six clubs have come back and agreed and others have expressed interest, so there are encouraging signs that we can achieve something.”
""The ÂŁ25 price for away fans at Portman Road will only apply if the opposition agree to the same when Blues fans visit their stadium otherwise they will pay the standard price.