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Town Extend Adidas Deal for Four Years - Ipswich Town News

Town have confirmed that they have agreed a four-year extension to their deal with kit suppliers adidas to the end of the 2021/22 campaign with next season’s two kits set to be revealed next Tuesday.

The current contract, signed in 2014, was due to end this summer and a lack of news regarding next season's strips led to speculation that the arrangement might be coming to an end, however, MD Ian Milne attributed that delay to a change of management at adidas.

Town’s director of retail operations Lee Hyde told the club site: "I’m absolutely delighted to extend the club’s relationship with adidas.

"""The partnership has been a huge success throughout the last four seasons — and long may that continue!

"The quality of the adidas product range is second to none. Over the last four years, not only have the fans fed back their delight at us working with adidas, but the dressing room has too.

"The players and coaching staff have loved being able to pull on the adidas brand.

"Supporters have been patiently waiting to hear news of the kits for next season, with many fearing we may be moving away from adidas. I’m pleased to finally be able to put their minds at rest.”

Ashley Swain, director of clubs at adidas UK, added: "The extension of our partnership with Ipswich Town was an easy decision.

"The reaction from the fans and players alongside the relationship with the club has been nothing but positive and we’re pleased to look at the future together.”

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