Always like some stats work, but there's a few things I would say to this:
* one seat is not particularly representative. It would be interesting to see a league table of different options - high on the side, low behind the goals etc, to provide comparison.
* geography can have an impact - many of those around the £400 and below mark are in Yorkshire and the North West, where there is a lot of competition from other clubs, plus arguably a lower standard of living.
* recent history - the lower STs among the likes of Burton, Rotherham, Brentford are likely because they have traditional spent much of their time in lower divisions over the past 5-10 years.

We have relatively high prices for this position in the ground because Suffolk is a relatively affluent area (with a fair number of high net worth individuals), we continue to operate on a Prem cost/price base. I'd be interested to see what increases have been implemented by these clubs over the past 10-15 years and whether our season ticket prices have kept pace with inflation since 2002 when we first came down to the Championship. By guess is that they haven't.

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PS. Not criticising your work btw - good work!! Just highlighting that not a lot can be deduced from the relative prices of one section of seating.

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Excellent piece it would be also good to see ground capacity against actual attendances? Just a thought?

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Most fans would pay to watch exciting winning football, the reason most fans think ours is expensive is because of what(or not) has happened on the pitch for the past couple of seasons

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Most fans would pay to watch exciting winning football, the reason most fans think ours is expensive is because of what(or not) has happened on the pitch for the past couple of seasons and at present ours is not good value.

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Thanks everyone:

I have now compared the cheapest adult season tickets below and Brighton, Sheffield Wednesday and Norwich are more expensive than us. There are regional factors and competition factors but to have such high ticket prices when the club is not willing to spend on the product, in big name signings, does not seem right or fair and seems like a policy for stagnation and decline.

If found this interesting on the club website:
http://www.itfc.co.uk/news/article/2016-17/ipswich-town-financial-highlights-201

Particularly the Turnover Analysis which said that, not including transfer fees, the club only get only about 40% of its revenue from gate receipts. It also means it the club could find and sell one Tyrone Mings a year they would make more than all the gate receipts taken in a year. I think this helps explain quite a bit actually particularly why Mick McCarthy is still in a job!





Brighton £495.00

Newcastle Not avaialble yet

Reading £325.00

Sheff Wed £455.00

Huddersfield £199.00

Fulham £299.00

Leeds United £398.00

Norwich City £499.00

Brentford £369.00

Derby County £319.00

Preston not available

Aston Villa £370.00

Cardiff City £249.00

Barnsley £300.00

Wolves £384.00

Ipswich Town £423.00

Bristol City £347.00

Burton Albion £391.00 2016/17

QPR £400.00

Nottm Forest £369.00 2016/2017

Birmingham not available

Blackburn £279.00

Wigan Athletic £199.00

Rotherham £395.00

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If they were taking advantage of loyalty, why do we make losses in the region of 7m every year. Our wage budget is said to be 110% of revenue, and that puts us 17th highest in the league. By people not going that's only going to strain things even more. If people want us to improve they have to show up, it's cutting off your nose to spite your face. I expect us to keep the purse strings right with more people expected to not go.

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The issue has never been the price of season tickets until the idiots put the price up on the back of the crap dished up this season.
It`s the price for match day entry and ease of getting tickets that is the real issue and will become more so next season on the back of lousy season ticket sales.

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