Please log in or register. Registered visitors get fewer ads.
Forum index | Previous Thread | Next thread
The reality of cutting ticket prices next season - analysis by Kevin Maguire 23:03 - Mar 9 with 4717 viewsElderGrizzly










[Post edited 9 Mar 2019 23:04]
0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 08:05 - Mar 10 with 3657 viewsTractorWood

As the last tweet implies, because of the £6m drop in TV revenue Lambert is not going to get a huge amount of cash anyway.

'In four years out of the last five Ipswich have spent less than £1m on new players in a division where the median spend is £7.1 million'

And that's why we're going down.

I know that was then, but it could be again..
Poll: At present who do you think you'll vote for?

2
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 08:06 - Mar 10 with 3651 viewsPendejo

All depends on how innovative a means they come up with for selling them.

It's not the price that is important it is the number sold i.e. total revenue

If they budget for 10,000 @ say £300 [£3m], then they should come up with a scheme that yields 15,000 @ £225 [£3.375m] or 17,500 @ £200 [£3.5m].
Maybe retail @ £300 with reimbursement schemes that rewards fans as more come on board.

For all the comments that Evans should spend this or that, one could also argue that it is the duty of EVERY town fan to contribute... if the scheme was innovative in the style of Huddersfield recently then the rebate could be in the form of "credits" that would remain within the club [merchandise, tickets, refreshments, offset against hospitality packages].

Make it happen get 20,000 season tickets, net priced at £175 and get the place rocking.

If you build it they will come...

uberima fides
Poll: Start a new job tomorrow - which suit?

8
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 08:44 - Mar 10 with 3523 viewsblueblueburleymcgrew

If he has done his prep already he will know which of the current squad he will have and where needs to strengthen maybe he has priced in transfer budget already to allow himself to manage the season ticket pricing as well.
0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 09:45 - Mar 10 with 3344 viewsMarshalls_Mullet

Factoring in the 6m loss in TV rights to required season ticket sales makes a mockery of his analysis.

Poll: Would Lambert have acheived better results than Cook if given the same resources

1
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 09:54 - Mar 10 with 3295 viewsElderGrizzly

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 09:45 - Mar 10 by Marshalls_Mullet

Factoring in the 6m loss in TV rights to required season ticket sales makes a mockery of his analysis.


Not really. He is showing our many different income streams as well.

TV was this season, almost double our ST income and gate money. Evans either has to fill that £6.3m gap himself, or Kevin Maguire was showing how many ST sales extra would be required.

Clearly the latter is unrealistic
1
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 09:56 - Mar 10 with 3290 viewshampstead_blue

His analysis stops before it gets interesting.

There are further questions which can be gained from the figures.

1) What is the cost per attendee to stage a game?
At some point the club will have to increase spend with staff etc.

The closer you get to the next level of spend, the higher your margin per head.
If you go over that threshold the margin will reduce. At that point it becomes better to have 17,999 rather than 18,000.

2) Reducing the cost of food, snacks, and widening the choice.

Having pop-up booths selling pre-packed snacks and drinks rather than the old fashioned fixed kiosk.
Mobile drinks sellers as at the rugby.
Lower the cost of snacks. The margin is already high and I would guess many are deterred by the old fashioned 'meat pie'.

They are just two ideas. If there is a data set we can use I am sure there is enough economic horsepower here to give the club some ideas.

All you need is a grad student and a good econometrics package.

Assumption is to make an ass out of you and me. Those who assume they know you, when they don't are just guessing. Those who assume and insist they know are daft and in denial. Those who assume, insist, and deny the truth are plain stupid. Those who assume, insist, deny the truth and tell YOU they know you (when they don't) have an IQ in the range of 35-49.
Poll: Best Blackpool goal

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 10:04 - Mar 10 with 3250 viewsMarshalls_Mullet

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 09:54 - Mar 10 by ElderGrizzly

Not really. He is showing our many different income streams as well.

TV was this season, almost double our ST income and gate money. Evans either has to fill that £6.3m gap himself, or Kevin Maguire was showing how many ST sales extra would be required.

Clearly the latter is unrealistic


It's utterly pointless.

At no stage has anyone ever suggested that season ticket prices would plug that gap.

He may as well have said how many extra hot dogs we need to sell.

Fact is, we will have much lower income, and any season ticket promotion will lower it further, that's known and is a decision for ME.

...you also can't predict the impact on the team of a fuller stadium with a good atmosphere.

Poll: Would Lambert have acheived better results than Cook if given the same resources

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 10:28 - Mar 10 with 3152 viewsDarth_Koont

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 08:05 - Mar 10 by TractorWood

As the last tweet implies, because of the £6m drop in TV revenue Lambert is not going to get a huge amount of cash anyway.

'In four years out of the last five Ipswich have spent less than £1m on new players in a division where the median spend is £7.1 million'

And that's why we're going down.


On the surface, yes.

But another reason we were spending less in transfers was because we were spending more on wages for certain better individuals and we were looking for our home-grown talent to come through.

Unfortunately we threw an entire footballing strategy out the window this Summer by instead going for cheaper, less experienced players across the board and not considering our own youngsters as part of the solution.

Pronouns: He/Him

0
Login to get fewer ads

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 10:33 - Mar 10 with 3136 viewsHerbivore

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 09:54 - Mar 10 by ElderGrizzly

Not really. He is showing our many different income streams as well.

TV was this season, almost double our ST income and gate money. Evans either has to fill that £6.3m gap himself, or Kevin Maguire was showing how many ST sales extra would be required.

Clearly the latter is unrealistic


Or, as has been widely suggested, costs will be cut. Mainly players' wages.

Poll: Should someone on benefits earn more than David Cameron?
Blog: Where Did It All Go Wrong for Paul Hurst?

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 16:45 - Mar 10 with 2921 viewsArnieM

With all the figures being bandied about regarding Town, it mars even more sense for Lamertto” case” the Club is the senior payers being paid mega bucks to dir o their collective arse in the treatment room and go with the few seniors ( Chambers, Skuse ) that play nigh on 90% of the fixtures plus a large proportion of the U 23’s , who by comparison , earn next to nothing.

I see “ I’m not bitter and twisted” ,loud mouthed mcarthy, is shyte- stirring yet again!

Poll: Would this current Town team beat the current narwich team

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 17:00 - Mar 10 with 2894 viewsDeano69

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 10:33 - Mar 10 by Herbivore

Or, as has been widely suggested, costs will be cut. Mainly players' wages.


Pretty much all other cuts have been made over the past 10 years. Playing staff is the only option for savings. The only other possibility to assist with creating funding is to cash in on any players wanting out, but suspect their value will have dropped as League 1 players.

Poll: What view setting do you use for TWTD

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:18 - Mar 10 with 2750 viewsHerbivore

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 17:00 - Mar 10 by Deano69

Pretty much all other cuts have been made over the past 10 years. Playing staff is the only option for savings. The only other possibility to assist with creating funding is to cash in on any players wanting out, but suspect their value will have dropped as League 1 players.


£6m is the shortfall and represents about a third of the wage bill. With contract clauses and refreshing the squad it won't be the mammoth task some think.

Poll: Should someone on benefits earn more than David Cameron?
Blog: Where Did It All Go Wrong for Paul Hurst?

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:22 - Mar 10 with 2731 viewsbluefunk

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:18 - Mar 10 by Herbivore

£6m is the shortfall and represents about a third of the wage bill. With contract clauses and refreshing the squad it won't be the mammoth task some think.


And to add to that, we won’t be paying loan fees to the same extent if Lamberts approach is adopted. You could see a couple of million of that £6m being saved in that way.
0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:23 - Mar 10 with 2733 viewsMrTown

All that and his conclusion was:

It’s hard to see how Lambert could have a lower budget!!

Fecking hell, no sh*t Sherlock, don’t need forensically run the numbers to work that one out!!

Poll: Would love to know the opinions on here now of Lambert genuinely?

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:27 - Mar 10 with 2709 viewsHerbivore

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:22 - Mar 10 by bluefunk

And to add to that, we won’t be paying loan fees to the same extent if Lamberts approach is adopted. You could see a couple of million of that £6m being saved in that way.


Very good point, I imagine we've spent upwards of £2m a year on Prem loan wages for the past 4-5 years and that simply won't happen now.

Poll: Should someone on benefits earn more than David Cameron?
Blog: Where Did It All Go Wrong for Paul Hurst?

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:29 - Mar 10 with 2699 viewsTractorWood

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 10:28 - Mar 10 by Darth_Koont

On the surface, yes.

But another reason we were spending less in transfers was because we were spending more on wages for certain better individuals and we were looking for our home-grown talent to come through.

Unfortunately we threw an entire footballing strategy out the window this Summer by instead going for cheaper, less experienced players across the board and not considering our own youngsters as part of the solution.


Our wage bill was still chicken feed for this division. About £17m. We just spent a bit more on wages than we did transfers, which was frankly impossible not to. Lack of rigour on Hurst, ie no DoF or decent CEO meant we were exposed to the manager running everything.

Hurst was a disaster but we've not changed the structure so it couldn't happen again. We just have to hope Lambert gets it right on the chicken feed budget.

I know that was then, but it could be again..
Poll: At present who do you think you'll vote for?

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:46 - Mar 10 with 2658 viewstractorboy1978

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:29 - Mar 10 by TractorWood

Our wage bill was still chicken feed for this division. About £17m. We just spent a bit more on wages than we did transfers, which was frankly impossible not to. Lack of rigour on Hurst, ie no DoF or decent CEO meant we were exposed to the manager running everything.

Hurst was a disaster but we've not changed the structure so it couldn't happen again. We just have to hope Lambert gets it right on the chicken feed budget.


It won't be a chicken feed budget in L1 though will it? We will comfortably be in the top 6 wage bills in the division.
0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:55 - Mar 10 with 2636 viewsDarth_Koont

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:29 - Mar 10 by TractorWood

Our wage bill was still chicken feed for this division. About £17m. We just spent a bit more on wages than we did transfers, which was frankly impossible not to. Lack of rigour on Hurst, ie no DoF or decent CEO meant we were exposed to the manager running everything.

Hurst was a disaster but we've not changed the structure so it couldn't happen again. We just have to hope Lambert gets it right on the chicken feed budget.


Sure, but it's 6th or 7th worst which shows where most of our limited investment was going.

We effectively spent a couple of years scrimping and saving but still surviving while seeing good, undervalued players like Waghorn and Garner come in plus the extra investment in the Academy starting to pay off. Then we've pretty much blown it all over one disastrous Summer and then trying to turn around a doomed season.

Added to the the drop in income next season we'll have to pay off the extra cost of trying to survive this season. Which will add a couple of million to the shortfall and probably just be covered by the wage cuts.

This summer looks like it could be a long one with a few tough decisions to accept. Unfortunately I can see us having to cash in on a young player or two because of where we are. I admire the fans' positivity and the mood of support for Lambert and the team (what else can we do?). But I hope people don't then turn against Lambert and the team when the reality of what's happening starts to bite.

Pronouns: He/Him

0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:58 - Mar 10 with 2614 viewsPhilTWTD

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:23 - Mar 10 by MrTown

All that and his conclusion was:

It’s hard to see how Lambert could have a lower budget!!

Fecking hell, no sh*t Sherlock, don’t need forensically run the numbers to work that one out!!


Actually, it's quite easy to see how PL could have a lower budget - no ME injection of c£6m a season!
0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:02 - Mar 10 with 2590 viewsPJH

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:58 - Mar 10 by PhilTWTD

Actually, it's quite easy to see how PL could have a lower budget - no ME injection of c£6m a season!


Yes, that could make a difference couldn't it?
0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:03 - Mar 10 with 2579 viewsElderGrizzly

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 18:18 - Mar 10 by Herbivore

£6m is the shortfall and represents about a third of the wage bill. With contract clauses and refreshing the squad it won't be the mammoth task some think.


Shortfall is over £12m when you remove TV income
0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:09 - Mar 10 with 2558 viewsPhilTWTD

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:02 - Mar 10 by PJH

Yes, that could make a difference couldn't it?


I suspect ME might end up having to put in a few quid more next season in order to lessen the impact of the drop. There are ways and means of owners injecting cash and adding to the turnover.
1
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:27 - Mar 10 with 2470 viewsElderGrizzly

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:09 - Mar 10 by PhilTWTD

I suspect ME might end up having to put in a few quid more next season in order to lessen the impact of the drop. There are ways and means of owners injecting cash and adding to the turnover.


Yep, in L1 and L2 there is more freedom for the owner to put in money, unlike in the Championship.

It has to be equity apparently though, not a loan
0
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:31 - Mar 10 with 2441 viewsHerbivore

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:03 - Mar 10 by ElderGrizzly

Shortfall is over £12m when you remove TV income


Only if you assume ME is no longer willing to bankroll £6m.

Poll: Should someone on benefits earn more than David Cameron?
Blog: Where Did It All Go Wrong for Paul Hurst?

-1
The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:37 - Mar 10 with 2419 viewsJ2BLUE

The reality of cutting ticket prices next season - analysis by Kevin Maguire on 19:31 - Mar 10 by Herbivore

Only if you assume ME is no longer willing to bankroll £6m.


If there are clauses in contracts which means salaries will be slashed then a chunk of that tv money loss is already accounted for.

People seem determined to paint the darkest picture possible.

Chances are we will sell Dozzell and Bart, rely a bit more on youth to pad out the squad and 1-2 of the highest earners will probably be replaced. If all of that contributes to us having a real crack at promotion then so be it.

Truly impaired.
Poll: Will you buying a Super Blues membership?

0
About Us Contact Us Terms & Conditions Privacy Cookies Advertising
© TWTD 1995-2024