| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? 12:43 - Dec 13 with 1343 views | monytowbray |
Errr, probably not for a while.
https://www.linkedin.com/posts/tonysouthgate2402_gpt3-chatgpt-ai-activity-700840
Watching people who largely don’t understand digital having opinions on the current potential of this tech is getting quite tiresome. Maybe one day it’ll do the job but the main issues I see are…
1) These tools rely on what humans have already written. On that basis how does one write a match report as it happens live or even shortly after? These machines ain’t learning in real time.
2) They simply lack contextual common sense, I see the benefit for say, fleshing out the bones of an article with heavy human editing after, but to let it manage the whole process you just end up like stuff in the link posted - quite obviously not written by anyone who understands or is in the know of a given topic.
Working in digital marketing I’ve seen no end of hot takes on LinkedIn making big, alas incorrect, claims on AI potential. We ain’t close yet. |  |
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:46 - Dec 13 with 1298 views | PhilTWTD |
That's a shame, was hoping to put the news aspect of the site on autopilot for a few weeks. |  | | |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:47 - Dec 13 with 1286 views | GeoffSentence |
I wouldn't worry about it just yet. It thought that Norwich were Pride OF Anglia FFS, based on a fantasy trophy cabinet
Ive been playing with openAI ChatGPT chatbot by GeoffSentence 7 Dec 2022 15:05Who do you think will win league one this season
Based on their current form, it appears that Ipswich Town are the most likely to win the League One title this season. They are currently second in the table and have won four of their last five games. With three months of the season remaining, they have a strong chance of catching up to and overtaking leaders Plymouth Argyle to claim the title.
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:48 - Dec 13 with 1284 views | monytowbray |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:46 - Dec 13 by PhilTWTD |
That's a shame, was hoping to put the news aspect of the site on autopilot for a few weeks. |
Mechanical Turking it by outsourcing to a country where English is a second language may still work better than the above. | |
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:52 - Dec 13 with 1251 views | PhilTWTD |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:48 - Dec 13 by monytowbray |
Mechanical Turking it by outsourcing to a country where English is a second language may still work better than the above. |
And you probably wouldn't notice much difference in terms of the prose either. | | | |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:53 - Dec 13 with 1249 views | monytowbray |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:47 - Dec 13 by GeoffSentence |
I wouldn't worry about it just yet. It thought that Norwich were Pride OF Anglia FFS, based on a fantasy trophy cabinet
Ive been playing with openAI ChatGPT chatbot by GeoffSentence 7 Dec 2022 15:05Who do you think will win league one this season
Based on their current form, it appears that Ipswich Town are the most likely to win the League One title this season. They are currently second in the table and have won four of their last five games. With three months of the season remaining, they have a strong chance of catching up to and overtaking leaders Plymouth Argyle to claim the title.
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Jesus, throw it in the bin.
Half the issue with this stuff is the weird bordering-on-eugenics views the powerful figures of big tech hold. Reducing humans to little more than data processing machines. Alas there may be some (subjective) scientific truth to that but it ignores the fact collective and individual consciousness is still an overly complex and nuanced experience we know so little about it’s hard to know where to start unravelling a theory (let alone proving it). Until we fundamentally know what thoughts are and where they come from we’re never going to build something mentally capable of pretending to be human (or even more advanced). [Post edited 13 Dec 2022 12:54]
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:53 - Dec 13 with 1255 views | portmanking |
As a copywriter, that makes me a very, very happy chappy indeed.
FWIW I don't think it'll be until the next generation that machine learning will accurately and coherently handle real-time context. |  | | |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 14:44 - Dec 13 with 1074 views | Hullblue |
As a copywriter I'm really interested in this.
I'm not sure if it's because I follow lots of other copywriters on LinkedIn, but I'm yet to see many (possibly any) posts or articles proclaiming that AI is ready to take over.
If anything I'm slightly concerned that people are burying their heads in the sand a bit.
Seen lots of people being sniffy about content like the stuff posted but if you switched some names around in there it would make sense. Yup, it would be generic and boring, but so is lots of marketing content.
I think the other mistake people make is that they think it'll take ages for AI to improve. It won't - it'll improve rapidly.
I hope I'm wrong so anything you have to rebut the above would be great!
Edit: on the real time content front, some company is doing AI commentary for this year's World Cup. It's absolutely rubbish, but like I say, I think it'll improve rapidly: https://uk.finance.yahoo.com/news/prominent-sport-commentator-former-pro-1200008 [Post edited 13 Dec 2022 14:47]
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 14:51 - Dec 13 with 1025 views | TractorBrew |
Weirdly, people are thinking this is the answer to all sorts. I have started getting people asking me if these chatbots could interpret their data and write summaries for monthly review meetings (im in supply chain software), and help them make decisions.
The literally think this stuff is ready to go and will save them loads of time... | | | |
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 15:08 - Dec 13 with 996 views | monytowbray |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 14:51 - Dec 13 by TractorBrew |
Weirdly, people are thinking this is the answer to all sorts. I have started getting people asking me if these chatbots could interpret their data and write summaries for monthly review meetings (im in supply chain software), and help them make decisions.
The literally think this stuff is ready to go and will save them loads of time... |
It is largely a product of people overselling it. Sort of like how scientists have made breakthroughs in nuclear fusion this year, but it doesn't mean powerplants are ready to start using it.
RE: post above, it will inevitably get better, but to what use and for who?
RE: Your point on use, it's still a long way off using common sense to make business decisions. People seem to think it's some kind of beyond-human genius and not something that is completely subjective to human thought/record and bias in who's programming it.
I'm in SEO and I just see it becoming the exact same issue the industry had with spun content 12-15 years ago - there's only so many times you can write the same thing in a different way before the whole thing trips over itself. I see a lot of BUT GOOGLE CAN'T TELL THE DIFFERENCE stuff as if Google's webspam team is a group of librarians staring at screens all day and not a massively advanced form of AI in itself well ahead of the curve. The footprint of AI content will become obvious in time and Google will nuke it much like they did with the Panda update.
I know I just verbally spewed a load of industry jargon so apologies if that goes above the head of anyone here. I CBA to explain in more detail. [Post edited 13 Dec 2022 15:09]
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 16:06 - Dec 13 with 911 views | Hullblue |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 15:08 - Dec 13 by monytowbray |
It is largely a product of people overselling it. Sort of like how scientists have made breakthroughs in nuclear fusion this year, but it doesn't mean powerplants are ready to start using it.
RE: post above, it will inevitably get better, but to what use and for who?
RE: Your point on use, it's still a long way off using common sense to make business decisions. People seem to think it's some kind of beyond-human genius and not something that is completely subjective to human thought/record and bias in who's programming it.
I'm in SEO and I just see it becoming the exact same issue the industry had with spun content 12-15 years ago - there's only so many times you can write the same thing in a different way before the whole thing trips over itself. I see a lot of BUT GOOGLE CAN'T TELL THE DIFFERENCE stuff as if Google's webspam team is a group of librarians staring at screens all day and not a massively advanced form of AI in itself well ahead of the curve. The footprint of AI content will become obvious in time and Google will nuke it much like they did with the Panda update.
I know I just verbally spewed a load of industry jargon so apologies if that goes above the head of anyone here. I CBA to explain in more detail. [Post edited 13 Dec 2022 15:09]
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This really isn't my area of expertise so I might be talking b0ll0cks but in my head, the tipping point would be when AI becomes aware of its own inefficiencies (which it surely will given enough feedback over enough time) and starts improving itself.
Then it'd improve beyond any human capabilities in almost no time. And I don't see how Google would be able to tell the difference in that scenario.
There will always be a place for human-made art, because people want human expression. But when it comes to brands creating content, I don't think people care whether it was made by a person or a machine.
If AI does take over creating branded content, the challenge for writers (and people in other professions that could be taken over by AI) is to imagine how to turn this into a positive. Will this free them up to create things they really want to create, rather than just what gets them paid?
The industrial revolution meant improved working conditions and higher wages - and this should too. As long as our governments don't let corporations hoard all the savings they'll make with AI. | |
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 16:19 - Dec 13 with 863 views | Keno |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 14:51 - Dec 13 by TractorBrew |
Weirdly, people are thinking this is the answer to all sorts. I have started getting people asking me if these chatbots could interpret their data and write summaries for monthly review meetings (im in supply chain software), and help them make decisions.
The literally think this stuff is ready to go and will save them loads of time... |
Do you think Frimmers could be a chatbot with posts based on some AI algorithm? [Post edited 13 Dec 2022 16:19]
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| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 16:24 - Dec 13 with 839 views | blueasfook |
| OMG ARE AI CONTENT WRITERS GOING TO STEAL PHIL’S JOB? on 12:52 - Dec 13 by PhilTWTD |
And you probably wouldn't notice much difference in terms of the prose either. |
As long as you teach it that all articles begin with "TWTD understands..." nobody will notice |  |
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