Framlingham-based pop star Ed Sheeran has been revealed as Town’s new shirt sponsor for the 2021/22 campaign.

Sheeran, a regular visitor to Portman Road in recent seasons until the pandemic hit, will sponsor both the senior Town men’s and women’s teams for an undisclosed figure described as a “significant investment”.

Previously, in 2019, Town shirts with Sheeran’s Divide logo were on sale during his series of Chantry Park concerts.

"Sheeran, 30, told the club site: “The football club is a big part of the local community and this is my way of showing my support."

“I have always enjoyed my trips to Portman Road and I’m looking forward to going back there as soon as supporters are allowed into stadiums again."

“With the new owners from the US coming in, there are sure to be exciting times ahead for Ipswich fans, including myself. Hopefully we can stop being sloightly on the huh!”"

Regarding the meaning of the logo which will appear on the shirts rather than his name, perhaps relating to a greatest hits tour, Sheeran said: “All will be revealed in time.”

"Town’s director of sales, Rosie Richardson, added: “We are obviously thrilled that Ed has agreed to become our shirt sponsor next season.

"“I have worked with Ed and his management team on various initiatives over the years and welcomed Ed and his guests to Portman Road for many games. He has shown his support for his hometown in lots of ways and this is another example of that. " “We look forward to seeing Ed - and every other supporter - back at Portman Road next season.” "

Town are yet to reveal the designs for their 2021/22 kits but pre-orders for the new home shirt are expected to start from early June.

Photos: Matchday Images/ITFC

Harlestonblue added 17:20 - May 6 This news really cheered me up, coming hot on the heels of the takeover, the start of the restructuring and the great cup run of our Youth Team.. For the first time in a long while I am feeling upbeat about ITFC. Long may it continue. AND THIS ON THE ANNIVERSARY OF OUR FA CUP WIN!!!
2

brassy added 17:26 - May 6 i have a bit of middle age spread nowadays do they do 2xl or3xl many thanks
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dieselmorris added 17:29 - May 6 I'm just pleased that we are not going to have marcus evans plastered all over the shirts and stadium anymore, and a sponsor who has put money in the club not for his own gain but out of love for his team.
1

bluelodgeblue added 17:42 - May 6 Would I be wrong in assuming that US sales of shirts etc contribute to the itfc turnover and impact positively on FFP rules
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Linkboy13 added 17:50 - May 6 Roo We've also had some poor seasons in the white shorts. But i have to agree i do prefer the white. I can remember i think it was the mid sixties when we played in white shorts and white socks which looked quite smart. I think the biggest issue is the away kit which is one of the poorest we've had. The white away kits have been good but the problem is they clash with a lot of the blue kits. I quite like the red kits we've had especially the red and black stripes we had years ago.

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wiggy71 added 18:01 - May 6 Let's hope at least half his fans buy a shirt 😏
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chopra777 added 18:09 - May 6 Thank you Ed for your support. The enemy Norwich would have got the Singing Postman 😂😂
3

happybeingblue added 18:14 - May 6 what does wet lettuce mean ? do i detect a bit of gingerism? maybe reuser wanted stormsy instead but hes a typical london boy supporting man utd we should embrace our local boys who have done well i say,'we are slightly on the huh' atm according to young ed ,and if you want to know what that means listen to Brian from melton on radio suffolk tomorrow around 7.30 absolutely hilarious and great use of our wonderful suffolk dialect.

1

janeb added 18:20 - May 6 Wonderful! Thank you Ed x
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Bad_Boy_Mark added 18:20 - May 6 Wonderful wonderful news!
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Reuserscurtains added 18:36 - May 6 Happy being blue - what does a lettuce have to do with being ginger? Also Ed is from Framlimgham; home of the toff, hardly any true Suffolk.
-6

happybeingblue added 18:47 - May 6 i am guessing its a put down of some sort reuser,a lot of old farmer boys out that way old money and new money but my comment was a bit tongue in cheek so no offence intended, i always joke to my co-workers when they say they dont like him,i say is it because hes ginger :) my best friend has red hair its an old one liner from way back.
1

Billericay12 added 18:55 - May 6 A rich lifelong ITFC Supporter sponsoring the club. How can anyone find a negative in that ???
5

billys_boots added 18:58 - May 6 This story has just been featured on BBC News 24 - when was the last chance Town were on there?! Defo the biggest signing of the season.
3

SickParrot added 19:02 - May 6 The perfect sponsor.
1

dirtydingusmagee added 19:22 - May 6 Lets hope next season is ''Perfect''
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RobsonWark added 19:58 - May 6 Hope the sales team at Portman Road has ordered plenty of shirts because this will probably be our best selling shirt ever with his millions of fans worldwide.
1

IpswichT62OldBoy added 20:43 - May 6 Minus 219 and counting. Thats more votes then there is members of TWTD, by quite a lot I suspect. Perhaps Ed fans are joining TWTD just to down vote. Based on his Twit follow numbers Gav is going to be busy
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ashp19 added 21:03 - May 6 0+0-0=0÷0x0=0 - I thank you!
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ringwoodblue added 21:27 - May 6 Very happy with this. It's a great way for Ed to invest in the club, as an international pop star, his name is very good publicity for us and I'm so glad to see the end of a gambling sponsorship which I've never been happy with. Win, Win!
2

ringwoodblue added 21:50 - May 6 Sorry ashp19 but 0+0-0=0÷0x0=Error!
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bluesman added 22:11 - May 6 @Reuserscurtains Congratulations on the most disliked post I have seen for some time
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Burley4ever added 22:14 - May 6 Let's hope Town are PERFECT next season as Ed's song is!!!!
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readtheleaguetable added 23:00 - May 6 Is -229 for reuserscurtains a record for downvotes on a News Comment. If so, then richly deserved !
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Reuserscurtains added 23:01 - May 6 Bluesman - thank you, our fan base seem to be more upset on me calling our sponsor a wet lettuce than when we got relegated. Says it all!
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