 | News
Comment | Legend Stewart Back at Portman Road For Argyle Game
at 11:00:58
Not only was Marcus a favourite player as an Ipswich fan in the early 00s, but last year he turned up as a special guest on my stag-do in Bristol (my best man had arranged), so he could model for us in a portrait drawing class. Absolute Legend. |
| Blog
Comment | The ITFC Crest: time for an update?
at 09:29:25
Thanks for the comment, Lee. I’ll only re-state that this was a quick exploration to evolve the current crest and to explain the weaknesses in the design, of course there are countless possibilities to improve and take it further. That said, I disagree that ‘stripping back to the essentials’ is the sole aim, when a club’s heritage is sometimes the cost. As you rightly point out, this means more than a corporate logo, so while some details may seem superfluous or lack meaning (turrets), they’re unique and now carry meaning through being part of the crest for 50 years. Exploring what it could look like in its simplest form would of course be part of the process, and I agree that fans should be consulted at key stages too. If you want to pitch for it, let me know :) |
| Blog
Comment | The ITFC Crest: time for an update?
at 13:52:59
Thanks for all the comments! Have enjoyed reading the various views on my designs and whether it's needed at all.
Although most fans seem keen to keep the badge as it currently is, it's worth noting that I think this is by far the least likely outcome over the next 10-20 years (maybe much less!). Any designer will tell you that the issues I've raised need fixing and increasingly so, and I'd be very surprised if an update, however small or large, isn't made in that timeframe.
And so, my 'exploration' was to make those improvements with as little change to the overall design as possible. I think this is important personally as it is undoubtedly a strong crest and resembles our club, I would hate to see a Leeds-style disaster. I do work in branding and of course this kind of project (when being paid for) is extensive, would involve a lot of research, consultations with fans as well as all stakeholders, and would explore lots of different approaches and outcomes (including some of your suggestions!).
This was just a short, fun bit of design, that hopefully gets fans thinking about what they would want to change, if anything, when the time comes.
Until then, I'm glad my Kardashian Unicorn doing a dump has provided some discussion!
[@bugblatter — someone brought this to my attention, and it's great to see aligned thoughts, some nice solutions there] |
| Blog
Comment | The ITFC Crest: time for an update?
at 20:43:43
The question is, why does right = forwards and left = backwards if it does at all? It's an interesting one (for a designer looking at logos etc anyway). |
| Blog
Comment | The ITFC Crest: time for an update?
at 19:46:11
fifeblue. Lots of interesting viewpoints.
I can answer many of them by clarifying that this exploration was focused on developing our existing crest, rather than creating a new crest. And so with regards to the elements you've suggested could be pushed further or removed entirely, I asked myself, 'do we need to?', when most fans are very against any change at all. So my approach was to solve the problems outlined with minimal intervention on the overall design.
Also, this was a short, fun experiment. If this were a professional project of mine, it would rightly consider far more variables and explore them in-depth. But for now, it's just a couple of evenings' work.
The original designer did say the waves were inspired by the sea: https://thebeautifulhistory.wordpress.com/clubs/ipswich-town/
My comments on the horse (to make it work at smaller sizes / stronger and bolder / to adjust to fill the space) are certainly rectified, in my opinion.
The idea that the horse facing right is more 'forwards' is an interesting one. Spurs, Liverpool and Villa may disagree. |
| News
Comment | Town 1-0 Watford
at 17:34:29
What a performance. Would like to especially give credit to Kevin Bru — thought his performance today was exceptional. Tireless to the end and played some great balls, always breaking up play and getting the better of their midfielders. Looks like another great signing by Super Mick. Up the football league we go! |
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