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Town Takeover Completed
Wednesday, 7th Apr 2021 11:13

Town have confirmed that owner Marcus Evans has sold the club to US-backed consortium Gamechanger 20 Ltd in a £40 million deal.

In a statement on the club site Evans outlined the details of the deal:

I have always said that, whilst not actively looking to sell, I would seriously consider an offer made to me by a credible party if it would invest in Ipswich Town in a way that provides secure long-term funding to help take our club forwards. For an offer to succeed the following boxes had to be ticked:-

An irrevocable commitment to fund not just the purchase of the football club, but also to support a long-term business plan to invest in the team, infrastructure, our fans’ experience, the academy and the club’s role in the wider community.

2) Security for the club’s employees, including a commitment to support the new manager

3) A fair treatment of the shareholders of ITFC PLC and ensuring that they are not left behind in any offer.

Following several months of detailed due diligence by both parties, to ensure this will be a ‘marriage made in heaven’, an agreement approved by the EFL was signed today and I am satisfied that the above conditions have been met.

A new company (Gamechanger 20 Ltd) has been formed specifically to purchase the club for which a very fair price has been agreed for all of my equity, and in addition a payment for property and purchasing some of the debt previously owed to the ME Group including the debts acquired at a discount by the ME Group when buying the club in 2007.

"As part of the transaction, a portion of that historic debt has in effect been written off, leaving the club with a much smaller debt burden and with nearly all club debt owed to the new owners.

The new ultimate beneficial owner of the club is a US investment fund called ORG, which manage funds on behalf of a large US pension fund and will own 90 per cent of Gamechanger 20 Ltd. The ORG representative will be Ed Schwartz.

In addition to the pension fund investment in Gamechanger 20 Ltd (GC20) through ORG, there is additional investment in GC20 through the Three Lions fund. This is managed by three Americans — Brett Johnson, Berke Bakay and Mark Detmer, who will jointly own five per cent of GC20.


These three individuals will, alongside the new chairman, Mike O’Leary, formerly CEO at West Brom, oversee and manage the business. I will also keep a keen watchful eye on the club and will invest in the new company, owning five per cent of it.

However, I plan to divorce myself from any day-to-day responsibilities and get back to following the Town as a highly interested, passionate and vested fan.

The exact format of the transaction means that the pension fund will be the majority owner of the company that owns the club. The remaining shares are owned by small shareholders, many of whom are supporters.

The new company is obliged to make an offer to buy the shares of Ipswich Town PLC for the same par value at which I have sold my own equity, therefore providing a potential exit for the club’s army of small shareholders.

A key factor in reaching my decision to support the investment by a pension fund is the basic principle around which any such fund needs to invest. It has to see a return on its investment, and that return in all likelihood can only be achieved by way of promotion to the Premier League.

The fund has deep pockets, but by the nature of a pension fund will be fiscally responsible in the use of those funds. In order to meet its investment responsibilities, it will need to invest to secure Premier League status, and it has already committed to making substantial investment in both the club’s playing squad and infrastructure.

I had always wanted to take the club myself to the Premier League and sadly, for too short a window, at one time this had seemed possible. However, as important to me as my ambition for the club was, if it didn’t work out I wanted to leave the club in not only a more secure financial position than the perilous state in which I found it, but with ownership that provides triple A financial backing alongside a community ethos.

"I believe I have found this and I look forward to cheering the team on every week as we work our way back to where we all want to be.

COYB"
Marcus

As TWTD previously reported, it's understood the pension fund involved is from a US state's fire and police services.

Gamechanger 20 Ltd also issued a statement via new chairman Mke O'Leary.

He said: “We want our first remarks on completion of this takeover to be words of thanks to Marcus Evans. We have been discussing this sale with him for more than a year, and throughout the negotiations his love for the club has shone through.

“He is a true supporter and all of us at Gamechanger 20 are extremely grateful that he has chosen to put his trust in us. "

“Marcus has invested considerable money, time and energy in Ipswich Town. His decision to waive much of the club’s outstanding debt is one that deserves the gratitude of every single Ipswich Town fan." "

O'Leary has previous board level experience in the UK football industry with both West Brom and Oxford, and more widely with FTSE and AIM-listed organisations.

""Brett Johnson said on behalf of the Three Lions: "We are humbled and excited to be investing in Ipswich Town, one of the finest clubs in the history of English football. "

"We are proud of our success on and off the pitch at Phoenix Rising and are committed to restoring ITFC to its former glory. To this end, the first priority is promotion to the Championship and the management team will be given additional funds to strengthen the playing squad.

“The Three Lions have considerable experience in commerce and marketing and in the medium-term plan to increase revenue at the club, but the short-term priority has to be the playing side, and we are committed to improving that, all the way from the academy to the first team.”

As previously reported, the directors of Gamechanger 20 Ltd are O’Leary, Johnson, Schwartz, Bakay and Detmer. A UK-based CEO is set to be appointed soon.

Bristol City chief executive Mark Ashton has been strongly linked with the same role at Town and Robins head of operations/club secretary Luke Werhun is also believed to be wanted by the new set-up. However, there is no confirmation that either will be leaving Ashton Gate.

News of the deal first emerged at the end of February but negotiations stalled during March and looked to be drifting. However, negotiations have continued and were concluded in the last few days with posts indicating that the takeover was done having circulated on the TWTD Forum over the weekend.

As well as his five per cent stake in Gamechanger 20 Ltd, we understand as per previous TWTD reports, that Evans, who has had 30 to 40 offers for the club during his time at Town, will keep a section of the Bent Lane training ground which is currently unused. This area, sometimes referred to as 'wasteland', has long been ear-marked for development.

Fans will welcome the changes at Portman Road with the Evans era having seen the club drop into League One for the first time since the 1950s.

Protests by independent supporters group Blue Action had become more frequent in recent weeks with Town having had another disappointing season and the Blues struggling to stay in the play-off hunt despite the recent appointment of new manager Paul Cook.


Photo: Matchday Images



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d77sgw added 14:37 - Apr 7
Well, we're not going to be able to blame the management or the ownership now...!
Surely things can only get better now? Surely?!
0

bushhillblue added 14:49 - Apr 7
Skybet have town to be in premier by December 2025 20/1just had a score on it lol
2

runningout added 14:50 - Apr 7
Good news. Just limiting my excitement!!
-1

madmouse1959 added 14:51 - Apr 7
NOW GET RID OF THE PLAYERS WHO CAN,T HACK LEAGUE ONE FOOTBALL !!!
3

braveblue added 14:52 - Apr 7
Thank goodness for that. No more Evans and his 5 point plans. No more mouthpiece MDs. A new era beckons.
3

Marinermagic added 14:52 - Apr 7
If this is their idea of an investment I am just soooo glad that my pension is looked after elsewhere !
4

greenkingtone added 14:59 - Apr 7
Blue army 81
Very droll. Keep it up boy!
1

aas1010 added 15:01 - Apr 7
Investment in to new players . Get rid the dead wood now and we be going up up and away 🇺🇸🇺🇸
0

grow_our_own added 15:02 - Apr 7
"portion of debt" - 50p? It's quite a chunk of our training ground ME is selling to developers, pocketing a few £mill I expect. Hope Phil is right that don't need it.

Anyone know which area of the Bent Lane side is being sold? Presumably not the mown fenced area as that is clearly still used for football. Satellite pic is dated this year:
https://www.google.co.uk/maps/place/Ipswich+Town+Training+Ground/@52.0652618,1.2
0

Michael101 added 15:09 - Apr 7
Bert ,drogba has packed up football we will see him in the Olympic games .DIVING.
1

Dolphinblue added 15:18 - Apr 7
Rip itfc
-8

floridaboy added 15:33 - Apr 7
Really hope this is the good news we have all been waiting for. Part of me thinks Paul Cook knew something was happening before agreeing to become manager.

Shame we will probably miss out on promotion but with a really good summer clear out and boy do we need it and with the promised funds for the manager to get in who he wants rather than what he inherited, next season cannot come quick enough.

Maybe a tie up with the Phoenix club would be good. The US are producing some really good players now so wouldnt be unhappy to see a couple of them in the squad.

Thanks you Mr Evans. Without you all those years ago I dread to think where we wouild be now!!

Think I will have a burger and fries for tea, washed down with a root beer!!!
1

KernewekBlue added 15:36 - Apr 7
So, some dreams actually do come true, huh?

While he's not really "GONE" gone, having retained 5% ownership in the new organisation, I'm glad that Marcus Evans is not having any day-to-day dealings with the football club. His entire tenure has been a disaster from start to finish with bad decisions being made at every important juncture.

I can only hope that his final decision, to sell our great club to this consortium, bucks the trend of his ownership. As with any Marcus Evans decision though, I will remain cautiously sceptical until I see the new, substantial investment being ploughed-in before my very eyes and witness the improvement on the pitch.

I am not "over the moon", to coin a football-related phrase, that our new owners are a conglomerate of Americans representing a US state services pension fund but, if they can walk the walk as well as they seemed to talk the talk, hopefully, brighter times will lie ahead. I truly hope that in times to come, we are not left feeling as sick as the proverbial parrot".

IF the new owners are serious about their investment, we should see an injection of life-giving cash very soon to vastly improve the squad to the level needed to compete effectively for promotion next season.

Whilst remaining sceptical, I always hope and pray for the best outcome.

COYB

2

Europablue added 15:42 - Apr 7
SuffolkPunch70 I agree that they will be looking for a return on investment in 5-10 years, so our long term future is up in the air, but maybe we can attract a better caliber of owner in that time. This isn't the ideal investment in my view, but I'm hoping that they can use us in a way that is mutually beneficial.
1

Robert_Garrett added 15:43 - Apr 7
Michael Kevin O'Leary is also the chairman of Ryan Air!
0

Europablue added 15:46 - Apr 7
ME was probably more approachable and involved in the running of the club than a pension fund will be. I suppose that stuff only matters when things are not going well.
-3

Steve_ITFC_Sweden added 15:50 - Apr 7
I am very cautiously optimistic. It's a long, long road to the promised land!
3

rnblue63 added 15:53 - Apr 7
Great news and what a tremendous omen with PHOENIX Pension Fund providing the financial clout. Like the PHOENIX bird of Greek mythology our club is about the rise from the ashes.
0

therein61 added 16:09 - Apr 7
While he's hardly impoverished credit to Marcus for writing off a lot of money(good for tax purposes) so we wait and see what the new broom brings just give the manager some cash and let him build his side and be rid of the deadwood that has held us back.
1

bluerico added 16:12 - Apr 7
New owner, new manager, just need a new team now.
4

Bluespeed added 16:16 - Apr 7
Sorry pencilpete that should have been a up arrow sausage fingers doh !
0

FromIpswichToPhoenix added 16:23 - Apr 7
Maybe my forum name was a premonition?
2

atty added 16:28 - Apr 7
Seen so many negative comments from ITFC fans on SM today. OK we need to be cautiously optimistic going forward but for God' sake enjoy the day. I guess some fans will miss being able to wallow in their misery at Towns steady decline.The buyers are well respected business people who have done good things at Phoenix Rising,and are backed by a major pension fund. As ME stated pension funds are responsible investors, they are not fly by nights. They will want to see a return but with a long term strategy. They clearly see the potential of ITFC. Seems Cookies summer of excitement has started early. COYB
1

Gcon added 16:29 - Apr 7
This is fantastic news - We now have a future.
3

Bluearmy_81 added 16:31 - Apr 7
Washbrook, the gullible lapping it up to the last mate 😂
1


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