Greene King Launch 81 Pilsner for Beattie's as Contract Extended
Thursday, 8th Aug 2019 12:17
Town have announced a new five-year contract with Greene King which will see a specially brewed beer, 81 Pilsner, served in Beattie’s, which is to be formally opened this afternoon.
The contract, an extension of the previous five-year deal agreed in 2014, will see Greene King IPA and East Coast IPA continue to be poured at bars around Portman Road. Carling will now be the lager served around the stadium.
Greene King, club sponsors from 1995 to 2001, and Carling have played a big role in the refurbishment of Beattie’s, previously Legends.
Family and former team-mates of Blues legend Kevin Beattie, who died last year aged 64, will be at the official opening later today.
Simon Edgar, Greene King’s head of sales for East Anglia, said: “We are thrilled to be renewing our partnership with Ipswich Town, continuing our long-running association with the club, and look forward to supplying our beers around the stadium for the new season.
“Greene King is a huge long-term supporter of sports clubs and associations throughout the UK and we are especially proud to be part of the refurbishment of Beattie’s - a tribute to a true Ipswich legend.”
Rosie Richardson, Town’s director of sales, added: “We have worked with Greene King for numerous years and we are delighted that we have extended the partnership and overall association.
“Greene King are extremely supportive and we’re excited about launching the new 81 Pilsner which fans will be able to enjoy at Saturday’s game.”
Please report offensive, libellous or inappropriate posts by using the links provided.
You need to login in order to post your comments
Blogs 269 bloggers
Politics and Ipswich Town by ElephantintheRoom
You might just have noticed that the TWTD Forum is awash with political comment. Annoying for some perhaps, who only want to discuss Norwood’s fitness – but surely no bad thing, given the stark choices facing us at a critical time in the country’s history?
The Story Behind the Billy Kee Banner by ThatMuhrenCross
Sunday's defeat to Accrington Stanley was the first real low point of what has been a fantastic season following Ipswich Town. The performance on the field was nowhere near the standards we'd expect of a team that was flying high at the top of the table.
History Boys and Renaissance Men by Stowmarket
How many of us who were fortunate enough to have followed ITFC back in 1980 realised at the time that we were indeed blessed to be around to witness the greatest ever Ipswich Town side?
Round Three: Eagle by Kropotkin123
Par was set at five points from one win and two draws. We managed to get a haul of seven points, which means we were two under par. Google promises me that this is an eagle.
Ipswich Town Polls
[ Vote here ]