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Ashton Writes to Fans Ahead of Premier League Opener
Friday, 16th Aug 2024 16:55

Town CEO and chairman Mark Ashton has written a letter to fans ahead of tomorrow's opening Premier League game of the season against Liverpool at Portman Road.

To the Ipswich Town family,

On the eve of our first top-flight season in 22 years, I wanted to take this opportunity to reach out to all supporters.

Since I joined the club in 2021, together we have delivered incredible success both on and off the pitch.

Back-to-back promotions, players receiving individual honours at a national level and a manager named the best in the country by his peers last season.

Off the pitch, we have seen record shirt sales and commercial deals with Portman Road full for each and every game, while more than 9,000 participants now engage with the vital work of the Ipswich Town Foundation on a weekly basis.

Substantial infrastructure improvements have been made at both the stadium and Playford Road, ensuring we have a home to be proud of, while we have received worldwide coverage which saw our games broadcast around the world more than 20 times last season.


All of which could not have been achieved without the club, the town and the county all coming together as one – together, we have seen the rebirth of this amazing, historic football club.

Fans from all generations have and continue to be simply incredible. Loyal supporters, who have been with the club through the decades, joined by a new generation of young fans who have never before witnessed a successful Ipswich Town Football Club. You have all played your part in bringing the club back to life.

Tomorrow, we open our doors to the world, both on and off the pitch. For many supporters this will be the first time they have seen their club participate in the biggest and best league on the planet. The world will be watching and, whilst we still have much to do, I would ask that we all work together to present our club in the best possible light.

I have talked internally to all staff and players about ensuring that, both individually and collectively, we are the very best versions of ourselves – it is vitally important that togetherness remains at the forefront of both players, staff and supporters’ minds.

We will face different challenges this season and, as we’ve talked about previously, adversity will come – it is how we face that adversity that will play a major part in our future.

You will all be aware of the major construction work which has been and is still ongoing at Portman Road. The key projects will be ready for kick-off, with those we had planned to carry into the start of the season also on time.

For the first time in my tenure, we’ll have a crowd of more than 30,000 within Portman Road tomorrow.

There have been numerous seat changes that have taken place over the summer and, whilst I understand and acknowledge that those have caused some supporters upset, it has been a necessity.

There continues to be challenges with sightlines in a number of areas and we are looking at more complete solutions for upcoming matches. Our processes and communication can always improve. We’re not perfect and we’ll always look at areas in which we can be more effective moving forward.

The additional seats added in the Sir Alf Ramsey Stand, the completion of executive boxes in the West Stand and the implementation of safe standing in the Cobbold Stand will allow us to increase to a capacity of more than 30,000.

These changes will lead to some operational differences when you arrive at Portman Road this weekend. Again, change is necessary and is done after careful consideration and deliberation within the club.

As a club, we will endeavour to assist all supporters as some changes to movement around the stadium and seating will become clear for the first time tomorrow. Therefore, I would ask you to arrive early and take your seats earlier than normal. We ask the same of supporters looking to shop in Planet Blue, access the FanZone or buy a programme.

If you are unsure, please speak to stewards or ITFC staff, who will endeavour to help you. I would ask that you are respectful to staff who have worked tirelessly over the summer in preparation for the Premier League.

I’m beyond proud to lead this club into the Premier League as chairman and CEO, but I’m more proud to represent the Ipswich Town family. As players, staff and supporters you have all earnt your right to be part of this amazing club in the top flight.

I want us to embrace all of the opportunities in front of us, retain our culture, focus on the things that got us here and, as a non-negotiable, stay together and be as one.

Enjoy the season ahead and thank you again for your magnificent support.

Mark


Photo: ITFC



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BrockleyBlue78 added 17:02 - Aug 16
Top work - keep doing it Mark and team!
5

Paddy39 added 17:11 - Aug 16
Fantastic CEO. You have given us what we have longed for Premier League football. Thank you.
2

victorysquad added 17:11 - Aug 16
This season is another opportunity for us supporters to raise our game once more. We will be tested more than ever, our resilience will be tested, can we continue to get behind the team if we go 1-0, 2-0, even 3-0 down? Can we sing louder, can we out-sing Liverpool tomorrow, 3,000 of them, will be tough given the topology of the stadium, the only way we can do it is for the entire stadium to get behind the team.

There are no grey areas here, if that happens, we can have a great season. Make no mistake about it, us as supporters can make a massive difference psychologically to the oppostion players and our own, and ultimately have a big impact on the games.

Lets make sure when each of us leaves that stadium we have done all we can, because we know we can do it now, we did it last year on a few occasions.
14

Lukeybluey added 17:13 - Aug 16
You are all doing the club and the county proud
2

SandfordBlue added 17:19 - Aug 16
Thanks Mark!!

We are right behind you!
COYB!!!!

I’ve got goose bumps for tomorrow!
4

BlueWax added 17:20 - Aug 16
The smartest, understanding, hard working and best CEO ever!

All as one, we can I'm sure maintain premiership status/success.

Let's do this.

BTW, my 3 to go down...Wolves, Leicester and Man City
3

Cafe_Newman added 17:22 - Aug 16
And a massive thanks from us fans for the incredible progress this club has made since your arrival.
2

floridaboy added 17:22 - Aug 16
Time for Mr Ashton to get a pay rise I reckon. And an upgrade from hobnobs to chocolate digestives!
1

clivebleedingthomas added 17:28 - Aug 16
Let's give the world a rousing chorus early in the match of Edward Ebenezer. It is a quirky and very "old school" song, and very different to many songs one hears every week. We've always stood out as being different let's show 'em what real dedicated fans sound like.
3

BaaBaaBlue added 17:44 - Aug 16
I just hope everyone enjoys the season. The key to a successful club, is positivity, togetherness and getting back on your feet when it doesn't quite go your way.

Sing your heart out everyone, we all deserve this season.

MA, you're a top bloke, could even be the first chairman to have a statue at Town
3

DerryfromBury added 17:53 - Aug 16
Top Bloke for a Top Club. Well done Mark Ashton and all those behind the scenes that go to making ITFC a club to be proud and part of.
1

ploughman added 18:11 - Aug 16
Completely agree with all the sentiments expressed here. We need to celebrate our achievements every game this season, whatever the score line. There will be some hard days but there will
also be good ones. Either way, we have a team to be proud of.
1

Blue_Heath added 18:12 - Aug 16
It could be argued MA as important as KM to this club, what a legend this guy is.
3

Suffolkboy added 18:22 - Aug 16
Everything but everything depends upon leadership and commitment from the top ,and in MA we have an heroic example, who’s unflagging energy and direction has enabled everyone to engage fully and freely .
Together with K McK and the Management team they have been little short of inspirational !
COYB
0

DerryfromBury added 18:26 - Aug 16
Top Bloke for a Top Club. Well done Mark Ashton and all those behind the scenes that go to making ITFC a club to be proud and part of.
0

blues1 added 18:31 - Aug 16
Of course, from a purely football side of things, kieron haszdone an incredible job. But there's no doubt, in my mind, that MA is the single, best thing to happen to this club, in many, many a year. Maybe ever.
2

churchmans added 18:57 - Aug 16
This bloke is like our favourite uncle,relative!!
For me he is anyway!
If your reading this! Sleep well and just remember what great work you have done! No matter the outcome tommorow or at the end of the season,from it is a BIG THANKYOU
1

Gforce added 19:39 - Aug 16
AS THE ONE SHOW LIKE TO SAY EVERY THURSDAY, ITS A ONE BIG THANKYOU FROM ME AND ALL TOWN SUPPORTERS !
0

Steve_ITFC_Sweden added 21:51 - Aug 16
TATD: These ARE The Days!
1

Chris_Knights added 23:11 - Aug 16
I cannot be there tomorrow … so I want to say thank you Mr Ashton . Thank you for bringing our club back, thank you for bringing us keiran and thank you for making me proud to be an Ipswich fan again. I was there in 78, I was there in 81 and again in 2000…. But this time which is buffet than before … you have a team of 30000 people . We are behind you ….. whatever happens ….. COYB
1

LimerickTractorBoy added 10:31 - Aug 17
Haven't been a Portman Road regular since 1992, still supporting the Blues though. Hope all the Loyal fans enjoy this massive day tomorrow, sing your hearts out. Massive thanks to Mr Ashton and Mr McKenna for what they have done with this proud club. Have a marvellous day everyone.
COYBs
0

LimerickTractorBoy added 10:32 - Aug 17
massive day today even !
0


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