This Sheeran private concert thing on Tik Tok on 12:29 - Jun 25 by 05Jchamb | I must admit that I would consider TWTD to be my primary interaction with “Social Media” and think the rest of it has done more harm than good for society. However, accepting that this is the world today, I can see the massive potential exposure for the club that this tie in could (and indeed per other posts in this thread, already has) achieve(d). Well done to the commercial team. I would be curious to know whether this partnership has already resulted in any tangible gains both in terms of social media following of the club and, more importantly, sales? Don’t expect anyone but the club would be able to answer on financials but anyone on here have any insight into whether our online activity has gone up? |
I'm unsure of the specific figures, but our following on Instagram, Twitter, Tik Tok etc has certainly grown. |  |