| ITK/financial types - got one for you 18:11 - Aug 14 with 1619 views | itfc_bucks |
Where the feck are Wrexham getting the money to splash like this?
£4m for Kieffer, £5m for the lad from Forest, £10m for Broady.
That's one hell of an outlay for a club that was effectively a historical footnote until very recently.
FFP regs, anyone? |  | | |  |
| ITK/financial types - got one for you on 18:13 - Aug 14 with 1584 views | bartyg |
Welcome to Wrexham has inflated their income
That's it |  | | |
| ITK/financial types - got one for you on 18:14 - Aug 14 with 1541 views | FrimleyBlue |
They i imagine because of their documentary and following have built up a very healthy commercial turnover.
League one if I remember was 60% of turnover available to use for players. So they probably came into the champ with a nice bit of room and now they've got 3 seasons isn't it of not losing more than 45 mill? They basically can imo go for it year one and slow down year two and three. If I'm getting that right anyway |  |
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| ITK/financial types - got one for you on 18:19 - Aug 14 with 1487 views | SuffolkPunchFC |
| ITK/financial types - got one for you on 18:13 - Aug 14 by bartyg |
Welcome to Wrexham has inflated their income
That's it |
They don’t receive anything from the TV show itself, but it has boosted their other commercial income. They still made a small loss last season, but their commercial revenue is about £26M, which is crazy for a club with their background. | | | |
| ITK/financial types - got one for you on 18:19 - Aug 14 with 1482 views | SuperKieranMcKenna |
Commercial income is comparable to top half Champ teams so they have some leeway. But they still could come up against FFP if they spend to that level in a concerted way (if they aren’t promoted in the next 3 years). The players they’ve gone for tend to be older as well so not much scope for player trading.
Will be interesting to see how it pans out. I can’t see them threatening the top 6 with the current squad, and I do believe their manager is limited. If they spend a few years sloshing around the Championship the wider commercial interest will wain too, so expect them to keep spending next season. [Post edited 14 Aug 19:24]
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| ITK/financial types - got one for you on 18:19 - Aug 14 with 1480 views | _clive_baker_ |
The media machine is doing them no end of favours. They turned over about £28m last year in L1 which is higher than most Championship clubs. With Champ TV money on top they'll probably be more like £40m this year, certainly with in the top 3 excluding parachute clubs.
They've bought pretty well I think, added some solid experience and a few freebies to a few bigger tickets. £4m is too much for Moore tbh, £7.5m initially for Broady is a good buy and O'Brien's a really good player. Top half for them I reckon. |  | | |
| ITK/financial types - got one for you on 18:25 - Aug 14 with 1416 views | SuffolkPunchFC |
| ITK/financial types - got one for you on 18:14 - Aug 14 by FrimleyBlue |
They i imagine because of their documentary and following have built up a very healthy commercial turnover.
League one if I remember was 60% of turnover available to use for players. So they probably came into the champ with a nice bit of room and now they've got 3 seasons isn't it of not losing more than 45 mill? They basically can imo go for it year one and slow down year two and three. If I'm getting that right anyway |
£13M per year, so £39M over 3 years. | | | |
| ITK/financial types - got one for you on 18:27 - Aug 14 with 1396 views | itfcsuth |
| ITK/financial types - got one for you on 18:14 - Aug 14 by FrimleyBlue |
They i imagine because of their documentary and following have built up a very healthy commercial turnover.
League one if I remember was 60% of turnover available to use for players. So they probably came into the champ with a nice bit of room and now they've got 3 seasons isn't it of not losing more than 45 mill? They basically can imo go for it year one and slow down year two and three. If I'm getting that right anyway |
The documentary ‘Welcome to Wrexham’ was sold to Disney by a separate company owned by R&R for an initial flat fee, the club do not directly profit from the documentary.
Nevertheless, the exposure from the documentary, Ryan and Rob etc has blown their revenue to ridiculous levels. Their L2 campaign saw revenue of £26m, non parachute Championship clubs average revenue is at £22m - so there is your level.
Still they’ve posted a net loss, heavy wages, and would imagine that’s only going to increase - so whilst their revenue is high, promotion chasing is a costly business. |  | | |
| ITK/financial types - got one for you on 18:32 - Aug 14 with 1360 views | _clive_baker_ |
| ITK/financial types - got one for you on 18:27 - Aug 14 by itfcsuth |
The documentary ‘Welcome to Wrexham’ was sold to Disney by a separate company owned by R&R for an initial flat fee, the club do not directly profit from the documentary.
Nevertheless, the exposure from the documentary, Ryan and Rob etc has blown their revenue to ridiculous levels. Their L2 campaign saw revenue of £26m, non parachute Championship clubs average revenue is at £22m - so there is your level.
Still they’ve posted a net loss, heavy wages, and would imagine that’s only going to increase - so whilst their revenue is high, promotion chasing is a costly business. |
I work with a load of Americans (Texans mostly) and whenever I'm over there or meeting them online and the conversation turns to 'soccer' someone invariably mentions Wrexham. The awareness out there is nuts. | | | |
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| ITK/financial types - got one for you on 18:49 - Aug 14 with 1195 views | braveblue |
Their world brand endorsements are worth a lot. | | | |
| ITK/financial types - got one for you on 18:51 - Aug 14 with 1163 views | tonybied |
I kind of understand the Wrexham situation, and how they have managed to bring extra money in to the club and have a bit of headroom to splash a bit of cash. I don't understand the Birmingham situation though, haven't they spent a similar amount to Wrexham? That's on top of spunking plenty of cash last year too. How are they balancing the books? |  | | |
| ITK/financial types - got one for you on 18:54 - Aug 14 with 1110 views | Pinewoodblue |
| ITK/financial types - got one for you on 18:27 - Aug 14 by itfcsuth |
The documentary ‘Welcome to Wrexham’ was sold to Disney by a separate company owned by R&R for an initial flat fee, the club do not directly profit from the documentary.
Nevertheless, the exposure from the documentary, Ryan and Rob etc has blown their revenue to ridiculous levels. Their L2 campaign saw revenue of £26m, non parachute Championship clubs average revenue is at £22m - so there is your level.
Still they’ve posted a net loss, heavy wages, and would imagine that’s only going to increase - so whilst their revenue is high, promotion chasing is a costly business. |
When a club is promoted to the Championship, their financial health is assessed under the Profitability and Sustainability (P&S) rules. These rules, implemented in the Championship since the 2016/17 season, focus on limiting losses over a rolling three-year period. The key aspect is that promoted clubs have to submit financial projections for the current season alongside historic data from the previous two seasons, and these projections are assessed as part of the overall evaluation
They cannot exceed a loss of £39m over a period covering the last two season, using PSR rules, plus their predicted loss this season.
Would have thought they need to be careful this season. |  |
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| ITK/financial types - got one for you on 19:04 - Aug 14 with 1021 views | SuffolkPunchFC |
| ITK/financial types - got one for you on 18:51 - Aug 14 by tonybied |
I kind of understand the Wrexham situation, and how they have managed to bring extra money in to the club and have a bit of headroom to splash a bit of cash. I don't understand the Birmingham situation though, haven't they spent a similar amount to Wrexham? That's on top of spunking plenty of cash last year too. How are they balancing the books? |
Some crazy sponsorships help - for example £10M/yr for Delta alone. | | | |
| ITK/financial types - got one for you on 19:16 - Aug 14 with 901 views | Illinoisblue |
| ITK/financial types - got one for you on 18:32 - Aug 14 by _clive_baker_ |
I work with a load of Americans (Texans mostly) and whenever I'm over there or meeting them online and the conversation turns to 'soccer' someone invariably mentions Wrexham. The awareness out there is nuts. |
Can 100% confirm this. Here at work in Wisconsin, colleagues who neither know nor care anything about “soccer” frequently bring up Wrexham to me. They’ve captured the imagination for sure |  |
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| ITK/financial types - got one for you on 19:17 - Aug 14 with 886 views | Deano69 |
Its a very interesting one.
Suspect they have had fairly 'light' overheads up to now. Be interesting to see how much they are going to have to start spending on club infrastructure, improvements to the facilities, increased security, additional backroom team, maintaining vastly increased salaries among vast array of other costs once you progress. Not sure they have hugely re-saleable players either.. Huge gamble if you ask me. |  |
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| ITK/financial types - got one for you on 19:24 - Aug 14 with 817 views | Swansea_Blue |
| ITK/financial types - got one for you on 18:19 - Aug 14 by SuperKieranMcKenna |
Commercial income is comparable to top half Champ teams so they have some leeway. But they still could come up against FFP if they spend to that level in a concerted way (if they aren’t promoted in the next 3 years). The players they’ve gone for tend to be older as well so not much scope for player trading.
Will be interesting to see how it pans out. I can’t see them threatening the top 6 with the current squad, and I do believe their manager is limited. If they spend a few years sloshing around the Championship the wider commercial interest will wain too, so expect them to keep spending next season. [Post edited 14 Aug 19:24]
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Yeah, they’re doing really well, especially on the commercial front. We had a turnover of about £21M in our last L1 season, less in total than their commercial income. There was something down here the other day about how Swansea’s commercial income was only about £15M last year/last accounts (not sure which). It helps being run by global superstars who have reach and understand the value of self-promotion. I’m sure we could ‘use’ Ed more somehow.
What Wrexham don’t have is a pipeline of talent to sell. I’m not aware of any team who’s been able to cope financially without player sales. So they will need to tweak their business model the higher they get. |  |
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| ITK/financial types - got one for you on 09:30 - Aug 15 with 304 views | bsw72 |
Welcome to Wrexham earns about £0.5M per episode, plus their social media / sponsorship revenues. Their turnover in eached £26.7M in 23-24 as a league 2 club . . . in league 1 clubs can spent up to 60% of turnover on wages, so that gives them a significant advantage while they came up the divisions.
The challenge is going to be that the advantage they had in the lower divisions started to disappear last season and will be negligable in this division.
They struggled last year, outmuscled financially by Birmingham and only just finished ahead of Stockport and Charlton. |  | | |
| ITK/financial types - got one for you on 09:35 - Aug 15 with 254 views | SomethingBlue |
They've some crazy sponsorships – think the sleeve deal alone is about £6m – and, I gather, some canny workarounds involving Ryan Reynolds' company when it comes to fair market value. | |
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| ITK/financial types - got one for you on 09:54 - Aug 15 with 165 views | _clive_baker_ |
| ITK/financial types - got one for you on 09:35 - Aug 15 by SomethingBlue |
They've some crazy sponsorships – think the sleeve deal alone is about £6m – and, I gather, some canny workarounds involving Ryan Reynolds' company when it comes to fair market value. |
A colleague and I met with that Shaun Harvey chap about 18 months ago in relation to a sponsorship opportunity. We were looking at doing something with them as UK and US are our 2 biggest markets but they wanted silly money for what it was. | | | |
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