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Am I alone? 11:10 - Apr 12 with 3860 viewsJohn_Warks_Willy

Now, I love that Sheeran supports us, promotes us and has raised our profiles in places and to demographics football doesn’t typically resonate.

I also think he comes across as a pretty sincere and nice person who genuinely cares.

But I hate his music still (I wish I could like it but it’s not happened to date), find him a bit cringey and have never really wanted a shirt with his sponsorship on. Although infinitely better than other sponsors in this world, such as betting.

It’s a battleground in my mind I’ll never resolve, which annoys me.

Feels good to get that off my chest anyway.




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Am I alone? on 11:22 - Apr 12 with 2961 viewsCheltenham_Blue

Perfectly entitled to dislike his music. But impossible to argue with seeing thousands of his fans in far flung countries wearing Town shirts because of him.

Liking his music is the lowest possible denominator for me.

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Am I alone? on 11:29 - Apr 12 with 2907 viewsJohn_Warks_Willy

Am I alone? on 11:22 - Apr 12 by Cheltenham_Blue

Perfectly entitled to dislike his music. But impossible to argue with seeing thousands of his fans in far flung countries wearing Town shirts because of him.

Liking his music is the lowest possible denominator for me.


Yeah, it’s certainly all a bit pretentious of me. 😊

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Am I alone? on 11:29 - Apr 12 with 2909 viewsFtnfwest

Yes not bothered at all by his music, only quite like castle on the hill and that’s it. But sincere, nice and cringey at the same time is a difficult one to square. He’s lucky in a way that the best shirts we’ve had in a long time have come in his era of sponsorship and I do like those, certainly compared with Marcus s*dding Evans and magical vegas!
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Am I alone? on 11:31 - Apr 12 with 2885 viewsSwailsey

This perfectly articulates my thoughts, of which I’ve felt guilty. Thank you.

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Am I alone? on 11:41 - Apr 12 with 2827 viewsJ2BLUE

There are some terrible sponsors out there. A self made local person with genuine talent (i'm not a massive fan of his music either) is not one of them.

Someone on here posted about seeing someone in a Town shirt a while back who said he wasn't a Town fan but an Ed Sheeran fan. That has brought money into the club. Taylor Swift has single-handedly got lots of young people with no previous interest watching NFL.

A genuine A lister who is squeaky clean and a good person must be a dream for the club.

With that said, your opinion isn't wrong, it's just different but overall the benefits are huge.

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Am I alone? on 11:50 - Apr 12 with 2794 viewsMattinLondon

I don’t particularly understand why his music bothers so many people. It’s not my cup of tea but so what.

I could understand why it would be a battleground in your mind if a gambling firm was giving the club tens of millions per year. But not why Ed’s music generates that much negative emotion. There’s music that I don’t like but not hate - that sounds a tad excessive.
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Am I alone? on 11:51 - Apr 12 with 2762 viewsJohn_Warks_Willy

Am I alone? on 11:50 - Apr 12 by MattinLondon

I don’t particularly understand why his music bothers so many people. It’s not my cup of tea but so what.

I could understand why it would be a battleground in your mind if a gambling firm was giving the club tens of millions per year. But not why Ed’s music generates that much negative emotion. There’s music that I don’t like but not hate - that sounds a tad excessive.


Interesting innit.

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Am I alone? on 12:35 - Apr 12 with 2661 viewsThe_Major

Am I alone? on 11:41 - Apr 12 by J2BLUE

There are some terrible sponsors out there. A self made local person with genuine talent (i'm not a massive fan of his music either) is not one of them.

Someone on here posted about seeing someone in a Town shirt a while back who said he wasn't a Town fan but an Ed Sheeran fan. That has brought money into the club. Taylor Swift has single-handedly got lots of young people with no previous interest watching NFL.

A genuine A lister who is squeaky clean and a good person must be a dream for the club.

With that said, your opinion isn't wrong, it's just different but overall the benefits are huge.


Spot on. And speaking of Ed's bestie Taylor Swift, if he'd managed to persuade her to come to a match when she was over here a few months ago, and a picture was taken of them both in Town shirts, the publicity would have been off the charts.

And to be fair it wasn't that unlikely a scenario considering she knows the area having often visited Tom Hiddleston's mother often in Aldeburgh when they were together.
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Am I alone? on 12:38 - Apr 12 with 2643 viewsJ2BLUE

Am I alone? on 12:35 - Apr 12 by The_Major

Spot on. And speaking of Ed's bestie Taylor Swift, if he'd managed to persuade her to come to a match when she was over here a few months ago, and a picture was taken of them both in Town shirts, the publicity would have been off the charts.

And to be fair it wasn't that unlikely a scenario considering she knows the area having often visited Tom Hiddleston's mother often in Aldeburgh when they were together.


Agree. No idea how big these guys are in Japan but things like this can't hurt either


Japanese Rock Stars Join Sheeran For Burton Victory 16th Feb 2020 10:23
Portman Road regular Ed Sheeran was joined in his East of England Co-op Stand executive box for yesterday’s 4-1 thrashing of Burton Albion by members of Japanese rock band One OK Rock. 18


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Am I alone? on 12:51 - Apr 12 with 2602 viewsIllinoisblue

I was at a funeral recently (brother in law’s mum) and the family chose Ed’s Supermaket Flowers as one of the songs and it was rather moving. Sitting there it made me think of the incredible global reach a ginger kid from Fram has. It’s quite amazing. I’m glad he’s ours.

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Am I alone? on 13:21 - Apr 12 with 2472 viewswaveneyblue

I really find it odd why people have any issue with Ed ?

I appreciate its "cool" not to like his music, but I can't think of any negatives he brings?

His profile is a genuine nice guy who's done incredibly well, he's popular over the world and seems to be happy to show his support everywhere he goes.

There's a million worse sponsors we could have and maybe we are about to find one...?
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Am I alone? on 13:32 - Apr 12 with 2416 viewsRyorry

Am I alone? on 13:21 - Apr 12 by waveneyblue

I really find it odd why people have any issue with Ed ?

I appreciate its "cool" not to like his music, but I can't think of any negatives he brings?

His profile is a genuine nice guy who's done incredibly well, he's popular over the world and seems to be happy to show his support everywhere he goes.

There's a million worse sponsors we could have and maybe we are about to find one...?


Agree - and the OP seems to have lost sight of “the greater good” aspect here. Our musical preferences hardly register on the Richter scale when it comes to Town sponsorship, surely? I’ve only heard a few of Ed’s songs, don’t mind em, don’t love em, but that’s hardly the important thing!

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Am I alone? on 17:29 - Apr 12 with 2087 viewsBrandonsBlues

personally I had a bigger problem with Marcus Evans over everything, including the shirt. Then it went worse with the awful Magical Vegas and only got better when it had the charity on it.

Music is a very personal thing. I am grateful for what he has done for the club and long may it continue.
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Am I alone? on 17:31 - Apr 12 with 2086 viewsThe_Flashing_Smile

I must admit I didn't know much about him before the Town connection came more to the fore, but he and his music have definitely grown on me. Comes across as a nice guy and very down-to-earth considering how massive he is.

To say you "hate" his music seems a bit extreme to me. It's fairly inoffensive pop music.

Trust the process. Trust Phil.

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Am I alone? on 17:37 - Apr 12 with 2042 viewsRyorry

Am I alone? on 17:29 - Apr 12 by BrandonsBlues

personally I had a bigger problem with Marcus Evans over everything, including the shirt. Then it went worse with the awful Magical Vegas and only got better when it had the charity on it.

Music is a very personal thing. I am grateful for what he has done for the club and long may it continue.


It's absolutely brilliant that we have a sponsor who is *really* an ITFC fan, that's the main thing for me.

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Am I alone? on 17:51 - Apr 12 with 1986 viewsJohn_Warks_Willy

Am I alone? on 13:32 - Apr 12 by Ryorry

Agree - and the OP seems to have lost sight of “the greater good” aspect here. Our musical preferences hardly register on the Richter scale when it comes to Town sponsorship, surely? I’ve only heard a few of Ed’s songs, don’t mind em, don’t love em, but that’s hardly the important thing!


I think my comments clearly note the greater good he brings actually and long may it continue.

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Am I alone? on 17:52 - Apr 12 with 1982 viewsJohn_Warks_Willy

Am I alone? on 17:31 - Apr 12 by The_Flashing_Smile

I must admit I didn't know much about him before the Town connection came more to the fore, but he and his music have definitely grown on me. Comes across as a nice guy and very down-to-earth considering how massive he is.

To say you "hate" his music seems a bit extreme to me. It's fairly inoffensive pop music.


I know, it does sound extreme but not a lot I can do about it!

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Am I alone? on 18:07 - Apr 12 with 1925 viewsBlue_Heath

Not at all, but great to have someone local who clearly cares about the club and does a lot in the community. His music is not my taste but he's done a lot to promote the club so fair play to him.
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Am I alone? on 18:11 - Apr 12 with 1907 viewsBloomBlue

His music is shlt but what difference does that make to him sponsoring Town?

Reminds of an Arsenal fan I knew a few years ago, who hated JVC equipment as it was cheap and cr&p and when they started sponsoring Arsenal, he couldn't bring himself to buy a shirt because it had JVC on it.
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Am I alone? on 18:17 - Apr 12 with 1884 viewsMullet

Am I alone? on 11:31 - Apr 12 by Swailsey

This perfectly articulates my thoughts, of which I’ve felt guilty. Thank you.


Hoppy told us all you covered Shape of You regularly though….

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Am I alone? on 18:20 - Apr 12 with 1873 viewsfarkenhell

I like his music (even though I'm the wrong side of 50) and I like what he has done for the club.
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Am I alone? on 18:21 - Apr 12 with 1872 viewsFoghornGleghorn

Am I alone? on 17:31 - Apr 12 by The_Flashing_Smile

I must admit I didn't know much about him before the Town connection came more to the fore, but he and his music have definitely grown on me. Comes across as a nice guy and very down-to-earth considering how massive he is.

To say you "hate" his music seems a bit extreme to me. It's fairly inoffensive pop music.


Just silence coloured in
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Am I alone? on 18:34 - Apr 12 with 1839 viewsSwailsey

Am I alone? on 18:17 - Apr 12 by Mullet

Hoppy told us all you covered Shape of You regularly though….


I’m not remotely technical enough to even bodge a half cover of that. Ed is a supremely talented musician and seems a really nice bloke, but his music isn’t my cup of tea, and I do feel weird wearing a shirt with his name or whatever on it, just because I wear a lot of band shirts in general.

It goes without saying that he’s better than Magical Vegas by a landslide, and he’s done wonders for the club. I’ve brought three shirts with his logo on it - but it doesn’t mean I love it.

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Am I alone? on 18:37 - Apr 12 with 1825 viewsJ2BLUE

Am I alone? on 18:34 - Apr 12 by Swailsey

I’m not remotely technical enough to even bodge a half cover of that. Ed is a supremely talented musician and seems a really nice bloke, but his music isn’t my cup of tea, and I do feel weird wearing a shirt with his name or whatever on it, just because I wear a lot of band shirts in general.

It goes without saying that he’s better than Magical Vegas by a landslide, and he’s done wonders for the club. I’ve brought three shirts with his logo on it - but it doesn’t mean I love it.


Unless you have all his albums and at least three walls in your house covered with posters of him are you even really a Town fan?

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Am I alone? on 18:45 - Apr 12 with 1788 viewsSwailsey

Am I alone? on 18:37 - Apr 12 by J2BLUE

Unless you have all his albums and at least three walls in your house covered with posters of him are you even really a Town fan?


I have his tattoos tattooed on my tattoos.

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